9A – Testing the Hypothesis, Part 2

Who: First time business owners or struggling business who need advise on how to improve their business. After interviewing people who did not think they needed my service they noted that the cost of hiring a coach was one of the reasons they said no. Also reasons they said no to a coach was because they would rather have an employee who would be part of the business as opposed to an advisory role, or felt they just did not need a business coach.

What: As I interview people it seemed they wanted someone who would help manage the day to day operations.

Why: Some of the people I interviewed seemed like they would prefer to hire some one full time who would do the work that the coach would be advising, while others did not think the cost of hiring a coach would benefit them.

Inside the Boundary  Outside the Boundary Who First time business owners and struggling business owners. Established business, business owners with years of experience and knowledge of the field they are starting a business in. What An experienced coach to help advise new owners. An employee who will come in a and do the day to day work. Why Lack of experience in the field people at currently  entering. The business coach is there as an advisor he does not actually perform any duties.
I have found that people are split between thinking having a business coach is unnecessary to some likening the idea a lot.